How a Vacation Property Services Provider Can Improve Your Listing’s Value in Sedona
Sedona vacation rental properties are an increasingly popular long-term investment with plenty of potential for homeowner profits. However, listing and maintaining the property itself is frequently more challenging than first-time property owners anticipate. If the property owner doesn’t take the time to create an optimal experience for guests, the value of the property drops and the cost of booking a night may also decrease. In areas of the United States where vacation homes are in competitive year-round demand, such as Arizona, California, and Hawaii, the way the property is listed online can mean the difference between profitability and losing money.
The vacation rental properties in Sedona that turn the highest profit for homeowners are luxury homes. These stays can cost guests anywhere from five hundred to four thousand dollars a night. However, even if you have a home that might qualify as a vacation rental home, you might not be able to list for this price right away. You’ll likely need the assistance of a luxury vacation rental management company.
A vacation rental property services company can take more than just the listing process out of your hands. These companies often have full-service offerings for property owners, which means they handle everything from booking to home maintenance. This full-service management ultimately helps to increase the value of your property and its listing value online. You’ll have more profits coming in from your property investment than ever before, and you won’t have to worry about taking the time to manage the property yourself.
Increase Listing Exposure
Signing on a rental management company to take over the maintenance of your vacation home often begins to pay increased dividends as soon as the listing is posted online. You’ll have more users searching for your home that are specifically interested in the type of vacation home you have, and you’ll have more guests coming to your home than ever before. Here are a few changes that a rental management company will make when listing your vacation home on their website.
Professional Photography
Listing your property online begins with creating top-notch photographs that highlight the best parts of your vacation home. A professional photographer is a must-have for this process. Most online users looking for a place are actually more likely to look closely at the photos than the description. Only when they’ve decided that the place looks nice will they look towards the more specific details. A rental management company’s photographer will bring in as much natural light as possible to these photos to directly give potential guests a reason to book. In some cases, the management company may even request to change out your furniture to give the place a more modern appeal.
Highlight Amenities
When it comes to shopping for a luxury vacation home, guests are looking directly for a place where they can spend most of their time. Chances are, when you’re booking a luxury home, you’ll take more advantage of what the home has to offer rather than what the area around the home has to offer. Amenities like a pool or a hot tub are often critical to highlight BBQ grills, full-service kitchens, and private driveways. When it comes to luxury homes, high-speed internet and cable TV are a given.
Optimize Listing Descriptions
An experienced vacation rental property management company knows exactly what users are looking for when they look towards a home’s description box. It’s critical that the text in this space highlights additional benefits and assurances that aren’t in the listing’s photo gallery. Whereas the photos draw the user towards the listing, the descriptions of the amenities, layout, and practical features are what seal the deal and create a booking. Optimizing your listing descriptions is just as essential to successfully listing the property online as photos are.
Stock Your Vacation Rental
Luxury full-service rental management companies do more than just put your vacation home on the market. They also service all aspects of the guest experience, so the homeowner never has to lift a finger. All the basics that you might expect, such as linens, bathroom supplies, and kitchen staples, are included with the cost of these services. In addition, they can also provide your property with other handy amenities you might not have thought of, such as cookware for the kitchen and grill and digital entertainment.
Make Maintenance and Cleaning a Routine
If you’ve ever attempted to manage your vacation property by yourself, or with simple listing services such as Airbnb, then chances are you dread the cleaning process necessary for maintaining an optimal guest experience. However, no matter the size of the property, the process of keeping your home as clean as possible is critical to increasing bookings.
Many luxury vacation homeowners choose to work with other cleaning services companies just to get this process off their hands. However, if you’re hiring a full-service management company for your property, cleaning and routine maintenance may already be covered in terms of the management agreement. This is particularly important for amenities such as pools and hot tubs that require frequent servicing.
Give Your Property an Online Reputation
Property reviews are critical for convincing new potential guests to book a stay at your place. This is particularly true for luxury homes where guests spend upwards of a few thousand a night.
There’s no reason not to keep up with these reviews and resolve any negative ones that come up online. They are an important form of feedback, both for the property owner and the management team.
A full-service vacation rental company will often leverage tools like small business CRM (customer relationship management) software to efficiently manage these reviews, resolve guest complaints, and provide customer service that wins five-star reviews
Key Takeaways
Full-service vacation property management companies in Sedona keep your property and its online listing in optimal condition, so you’ll never have to worry about maintaining your home. The service options available from these property managers can ultimately help increase the value of your property and make the vacation homes in this area a high-profit investment.
